Below is the presentation I made on PR Office Censorship to a panel session at the National Association Communicators Annual meeting.
History
Gushing Rivers
There is always much that lies beneath. The press critically needs gushing rivers of unauthorized communications, confidential conversations, discussions the bosses would never, ever approve of, communications the leaders nor anyone else know about.
We need to talk to as many of the “wrong” people as we can cram into the day.
Official Story
On the other hand, official information, or communication from people speaking under official control, is at least equally as risky.
I want to first thank NAGC for having this important
and courageous panel.
The first thing I want to say is journalists
fighting these restrictions don’t want to be in opposition to PAOs.
--Because we need the tremendous help you give us.
--Because many of the agencies are amazing, unsung
heroes and deserve much more recognition.
--Because I feel journalists are more responsible than
PAOs for the unconscionable restrictions we are under.
--And because we want your help in resisting the
situation, because we all live in this country.
History
About 20 years ago, at the federal level, some
agencies started prohibiting staff from talking to reporters without going
through the public information office. Over time the restrictions have become
more widespread and aggressive.
Built on top of that requirement are myriad constraints
on newsgathering. Death by delay; monitoring conversations; refusals to allow
reporters to speak to source people they have identified or to speak to anyone
at all; etc.
This is the bottom line on why this is so destructive:
ROUTINELY staff people tell us lots of solid, really important stuff when we talk
to them away from official oversight, things that will not out come through the
official avenues.
But when people speak when they are being tracked at
the behest of the leadership, mostly they tell the official story. And that’s
tragic. The official story is just one piece.
For some historical incidents:
Much of medical ethics today flows from 1972 when an
“insider,” --a former federal employee-- had totally unauthorized conversations
with an AP reporter about something he had known for years: the Public Health
Service had been following the progress of syphilis for 40 years in 399 African
American men without informing or treating them. The story turned the research
world on its head.
And when jumbled graves were discovered at Arlington,
gravediggers had known for years.
When the Penn State sex abuse scandal broke, janitors
had known for years.
FDA staff members worried about compounding pharmacies
long before people had fungus injected into their spines.
Gushing Rivers
There is always much that lies beneath. The press critically needs gushing rivers of unauthorized communications, confidential conversations, discussions the bosses would never, ever approve of, communications the leaders nor anyone else know about.
We need to talk to as many of the “wrong” people as we can cram into the day.
Without those communications, happening fluidly,
reporters are perniciously naïve.
And yes, huge parts of those communications are
going to be absolute hogwash.
That’s why reporters need to use heavy skepticism
and confirmation of everything.
On the other hand, official information, or communication from people speaking under official control, is at least equally as risky.
There is no greater lesson from history than the
fact it is massively irresponsible to just trust the official story. For journalists,
one of the most unethical things we can do is to just trust.
That’s why we need to talk to people away from
official controls.
Scott McClellan, spokesman for President Bush, said
the country went to war in an atmosphere of the administration’s “spin,
stonewalling, hedging, evasion, denial, noncommunication and deceit by
omission.”
Look at the culture we’ve built in 20 years:
Millions of people prohibited from communicating
with each other without reporting to the authorities. Thousands of workplaces
and thousands of managers with the power to silence people. A whole culture inside
agencies that “knows” it should aggressively control and suppress
information-gathering.
In recent times, CDC forbade a reporter’s interview
with a key expert on one of the largest tuberculosis outbreaks in 20 years; HHS
stopped a New York Times reporter from speaking with a staff psychologist about
his allegations of massive child abuse on a Native American reservation; FDA
stopped me from talking to a counterfeit drug expert because she “didn’t have
anything else to say.”
Doesn’t this sound like a country very different
from the United States?
All these incidents hide something from the public,
because it’s unusual for a reporter to interview someone close to an issue and
not get some kind of perspective.
Of course, the agencies had reasons. Someone hiding
my car from me would have reasons. All the information belongs to the public.
Really.
Censorship stops and manipulates the public’s
understanding. It’s one of the most debilitating and corrupting things that can
happen to a society.
Please think about the gravity of this. Because none
of us knows what is silenced or skewed in all these agencies. And your loved
one will get a drug, or will go into a hospital in situation, where staff has
been quiet about something --- for years.
Thank you.
We would seriously like your suggestions on
harmonizing both professions’ work with the First Amendment.
Hi Kathryn, I understood your points but I think that PR agencies are not too bad.
ReplyDeleteDo you know? Through corporate communication PR you can take your business to a new height.